Price watch

Independent price checks. Every price is dated and linked to its source. Some links earn us a commission; it never changes a ranking.How we checkHow we make money

Business software · Alternatives

Semrush alternatives

We track 5 alternatives to Semrush in seo and ai search: Ahrefs, Mangools, Moz Pro, SE Ranking and Writesonic. The lowest paid starting price is Ahrefs at $29/mo billed monthly; Semrush starts at $117.33/mo billed yearly. Ahrefs has a free plan. Prices checked 9 Oct 2026.

By Alfie's Guide · Published · Last updated · Prices checked

Screenshot of the Semrush pricing page, captured 9 Oct 2026Open the full screenshot (opens in a new tab)
Semrush’s pricing page as we saw it on

Options to consider

Compared with Semrush, which starts from $117.33/mo. Prices dated; see each review for every plan. All of these are researched from public pricing and specifications, not hands-on tested.
ProductStarting priceVersus SemrushVisit
AhrefsSEO suite for backlink, keyword and site research, with rank tracking, site audits and AI prompt tracking on every main plan.

Free plan, paid from $29.00/mo (term: monthly). Price checked .

$88.33/mo cheaper to start (prices checked 9 Oct 2026)Visit Ahrefs (no commission) (opens in a new tab)
MangoolsBudget SEO toolset (KWFinder, SERPWatcher, LinkMiner and more) bundled with an AI search visibility tracker.

From $37.70/mo (term: 1 year). Price checked .

$79.63/mo cheaper to start (prices checked 9 Oct 2026)Visit Mangools (no commission) (opens in a new tab)
Moz ProSEO suite from Moz with rank tracking, site crawls, link and keyword research, and AI visibility tracking on every plan.

From $49.00/mo (term: monthly). Price checked .

$68.33/mo cheaper to start (prices checked 9 Oct 2026)Visit Moz Pro (no commission) (opens in a new tab)
SE RankingSEO and AI search visibility platform with rank tracking, audits and research, sold in two self-serve plans with a 14-day free trial.

From $103.20/mo (term: 1 year). Price checked .

$14.13/mo cheaper to start (prices checked 9 Oct 2026)Visit SE Ranking (no commission) (opens in a new tab)
WritesonicAI search visibility and SEO platform that tracks how ChatGPT, Gemini and Google AI Overviews mention your brand, with AI articles and site audits.

From $79.00/mo (term: 1 year). Price checked .

$38.33/mo cheaper to start (prices checked 9 Oct 2026)Visit Writesonic (no commission) (opens in a new tab)

Starting prices, side by side

  1. $29/mo
  2. $37.70/mo
  3. $49/mo
  4. $79/mo
  5. $103.20/mo
  6. $117.33/mo

Starting price· checked 9 Oct 2026

Each product's cheapest paid plan on its cheapest term, in seo and ai search. Where a plan renews higher, the second bar shows the renewal price.

The price watch, by email

Know when a price you care about changes.

A short email when we spot price rises, renewal hikes and new free plans across the products we track. Dated and sourced, like everything on the site. No more than once a week.

Free. Confirm by email, unsubscribe any time. Sent with beehiiv; see our privacy page.